Team Sports HQ

Dick's Sporting Goods

Team Sports HQ

Team Sports Headquarters is an app and portal that allows coaches and parents to organize information for youth sports. We designed and developed this site to raise awareness and provide key information about this program, taking full advantage of video and animation to create a great user experience.

See the site

Evolving creative

These are the original pitch comps for our work on the new Team Sports HQ initiative. This original artwork is a perfect example of how our work constantly evolves to meet the needs of our clients (and theirs).

Mobile friendly

We designed this site with a fluid design, translating well to every device. The site is fully functional and interactive at any size, providing a level of accessibility that is crucial with the variety of devices used today.

01Challenges

  • Appeal to various user types across a wide range of sports
  • Make it as simple as possible to learn more about the program or reach out to a rep
  • Create an experience that is familiar with existing brand patterns but still speaks to its own unique direction
  • Focus on a mobile-first experience
  • Integrate google floodlight tags to track user engagement

02Deliverables

  • A beautiful mobile and desktop experience
  • Custom video and animated photographic elements
  • Integrated analytics and user tracking

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